2021-05-28T12:09:35-04:00March 24th, 2021|BSN SPORTS|

March 24, 2021, Dallas, TX -- BSN SPORTS, the nation’s largest direct marketer and distributor of sporting goods to the school and league markets and a division of Varsity Brands, today announced that it has acquired Dillard’s Sporting Goods (“Dillard’s”) based in Anderson, SC. A 3rd generation family-owned business, Dillard’s has served the regional Anderson community [...]

Herff Jones Hires Ken Moore as Chief Technology Officer

2021-05-28T11:43:03-04:00March 22nd, 2021|Herff Jones|

INDIANAPOLIS, March 22, 2021 /PRNewswire/ -- Herff Jones, the achievement division of Varsity Brands and the leading provider of graduation and educational products and services, today announced yet another investment in its digital, technology-enabled future with the appointment of Ken Moore as Chief Technology Officer. Moore will report to both Herff Jones President Steve Down and Varsity Brands Executive Vice President and [...]

Varsity Spirit Announces Multiyear Extension with ESPN

2021-05-28T11:52:54-04:00March 18th, 2021|Varsity Spirit|

MEMPHIS, Tenn., March 18, 2021 /PRNewswire/ -- Varsity Spirit—the global leader in apparel, camps and competitions for cheerleaders, dance teams and bands, and a division of Varsity Brands, the market leader in team sports, school spirit and achievement recognition— today announced that they have reached a multiyear extension with ESPN to televise cheerleading and dance team championships through 2025. [...]

OHSAA Partners with Varsity Brands on Sport, Spirit and Achievement

2021-02-25T14:33:46-05:00February 25th, 2021|Varsity Brands|

For Immediate Release – February 25, 2021 OHSAA Contact – Tim Stried, Director of Communications, OHSAA Partners with Varsity Brands on Sport, Spirit and Achievement Partnership includes Varsity Spirit, BSN Sports and Herff Jones COLUMBUS, Ohio and DALLAS, Texas – The Ohio High School Athletic Association and Varsity Brands, the market leader in team sports, school spirit [...]

New Era In Yearbooking Begins As Canva & Herff Jones Ink Exclusive, Multi-Year Collaboration

2021-02-22T15:46:20-05:00February 22nd, 2021|Herff Jones|

Canva to integrate with Herff Jones' eDesign platform to provide a modern, best-in-class photo editing software solution for K-12 yearbook staffs INDIANAPOLIS, Feb. 22, 2021 /PRNewswire/ -- Herff Jones, the achievement division of Varsity Brands and the leading provider of graduation and educational products and services, and Canva, the world's fastest growing online design platform, today announced [...]

Varsity Brands surpasses $10 million raised for St. Jude Children’s Research Hospital

2021-01-25T11:34:36-05:00January 25th, 2021|Varsity Brands|

Virtual celebration held as milestone reached during 10-year partnership MEMPHIS, Tenn., Jan. 25, 2021 /PRNewswire/ -- Varsity Brands, the market leader in sport, spirit and achievement, is kicking off the new year with a momentous 10-year anniversary announcement of an inspiring $10 million raised for St. Jude Children's Research Hospital® in its decade of supporting the St. Jude mission: Finding cures. [...]

Steve Down: ‘Normalizing’ In A Year That Was Anything But

2021-01-12T17:02:44-05:00January 12th, 2021|Herff Jones|

JANUARY 12, 2021 STEVE DOWN: ‘NORMALIZING’ IN A YEAR THAT WAS ANYTHING BUT Herff Jones is a traditional organization. In early 2020, we celebrated our 100th anniversary in helping schools and students celebrate the rite of graduation. But, as we know, everything changed in 2020, including delivery of class rings, completion and signing of yearbooks, [...]

An Interview with CEO Forum Radio: Adam Blumenfeld, CEO, Varsity Brands

2021-01-12T17:01:55-05:00January 7th, 2021|Varsity Brands|

RADIO: ADAM BLUMENFELD, CEO, VARSITY BRANDS The CEO Forum Group- January 7, 2021 Varsity Brands CEO Adam Blumenfeld shares his philosophy of investing in your people and relentless focus on customers, which has allowed Varsity to grow exponentially in a very competitive marketplace. Listen to the Interview

Persevering Through Uncertainty-An Interview with Adam Blumenfeld

2021-01-12T16:51:49-05:00January 6th, 2021|Uncategorized| - Jan 6, 2021 Persevering Through Uncertainty An Interview with Adam Blumenfeld, Chief Executive Officer, Varsity Brands, Inc. EDITORS’ NOTE Prior to his current role, Adam Blumenfeld served as the Chief Executive Officer of BSN SPORTS, Inc. Before BSN, he served in a number of roles at Sport Supply Group including as its President. [...]

Social and Emotional Learning A Top Priority Amid Pandemic

2020-10-26T12:06:28-04:00October 26th, 2020|Varsity Brands|

ALBANY, N.Y. (WTEN)—As school systems continue to adjust to the pandemic, what’s known as “social and emotional learning,” or SEL, has never been more important or difficult. “We want them to be able to manage their own behaviors and emotions so that they can make good decisions and have great relationships,” said Aaron Hart with Online [...]