The Driving Force in Cheerleading
VARSITY SPIRIT has been the driving force behind cheerleading’s dynamic transformation
into the high-energy, athletic activity it is today, and the leading global source for
all things cheerleading and dance. We are a leader in uniform innovation and educational
camps, clinics and competitions, of which more than 350,000 cheerleaders and dancers
attend each year. Focused on safety, entertainment and traditional school leadership,
Varsity Spirit’s 5,000 employees have been helping raise cheerleading’s
influence and profile since 1974.