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New School Program

From groundbreaking to celebration

Through our New School Program, an extension of IMPACT, we help you establish a secure foundation in spirit and student engagement that endures from groundbreaking to celebration. The program specializes to fit the specific timeline and needs of a new school – including those facing consolidations. From sparking community engagement to complete rebranding, we have the resources to help schools meet their goals.

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New school solutions

Whether you are building a brand new school or facing consolidation, the New School Program offers resources that expand from professional school branding to personalized equipment through the service of our BSN Construction Team. Check out the New School Playbook to learn more about the resources and benefits you can receive through a New School Program partnership.

The Varsity Brands IMPACT Team is second to none. The new Parke Heritage Wolves name, logo, and mascot have grabbed headlines and have been a huge part of increasing our competitive level in all areas of our school. Our students, staff and community feel a new sense of pride and excitement. We are proud to be a Varsity Brands IMPACT School!

Dwight Ashley, Principal, Parke Heritage High School

Professional branding

Brand creation is a unique process that is much more than just creating a new logo or mascot – it’s a strategy. Our branding experts at VIP Branding work with your key stakeholders to develop a brand that defines your new identity while building the foundation for lasting traditions.

Facility consultants

The BSN SPORTS Construction Team is focused on helping customers through all aspects of Renovation, Remodeling, Expansion, and New School Projects. Our team works directly with your decision-makers to develop a functional space that brings your vision to life.