Glacier High School wins $10,000 from Varsity Brands

2017-05-24T16:38:27+00:00 May 24th, 2017|Varsity Brands|

Glacier High School just won $10,000 in cash for the “Most Memorable Graduation” from Varsity Brand Spirit Awards. The win was announced in Florida at a formal event on May 15th.  Principle Callie Langohr said the school had no idea they were going to win so the school didn’t send a representative down to the [...]

Varsity Brands Honors Schools, School Organizations and Individuals Promoting Outstanding Community Spirit and Student Engagement with School Spirit Awards

2017-07-26T11:02:42+00:00 May 16th, 2017|Varsity Brands|

MEMPHIS, Tenn., May 16, 2017 - Varsity Brands, the recognized leader in team athletic gear, the driving force in cheerleading and dance, and the most trusted name in celebrating student milestones, hosted the Varsity Brands School Spirit Awards show in Orlando, Florida this weekend to recognize standout educators, teachers, coaches and students in 23 categories. The Varsity [...]

Meet Varsity Brands School Spirit Awards Host, Laurie Hernandez

2017-05-10T12:36:41+00:00 May 10th, 2017|Varsity Brands|

Olympic gold medalist and Dancing with the Stars winner Laurie Hernandez will host the Varsity Brands School Spirit Awards in Orlando, which honors the best schools in the country. She took time to talk to For the Win about her life since Rio, being a role model and why she’s not driving just yet. Read [...]

Akins High School and the Varsity Brands IMPACT Program Work Together on Campus and Throughout Community

2017-07-26T11:02:42+00:00 May 8th, 2017|IMPACT Program|

Austin, Texas (May 2017) – Varsity Brands, which is comprised of BSN SPORTS, Herff Jones and Varsity Spirit, has partnered with Akins High School, in Austin, Texas on a rebranding initiative for their campus. The second school in the Austin Independent School District to fully partner with Varsity Brands, the staff and student body of [...]

Olympic Gymnast And Gold Medalist Laurie Hernandez to Host The 2017 Varsity Brands School Spirit Awards

2017-05-05T11:09:19+00:00 May 5th, 2017|Varsity Brands|

MEMPHIS, Tenn., – Varsity Brands ( today announced Olympic gymnast and gold medalist Laurie Hernandez as the host of Varsity Brands School Spirit Awards Show on May 15th at the Walt Disney World® Resort in Orlando, Florida, to honor the very best Students, Staff, and Schools across America. Hernandez will be joined by Pennsylvania-based teacher Richard [...]

Varsity Spirit and St. Jude Children’s Research Hospital Honor Top “Team Up for St. Jude Spirited by Varsity” Fundraisers

2017-04-18T10:48:20+00:00 April 18th, 2017|Varsity Spirit|

Memphis, Tenn., April 5, 2017 – For the sixth year in a row, members of ten U.S. high school cheerleading and dance squads who raised the most funds for the “Team Up For St. Jude Spirited By Varsity” campaign were invited to visit the hospital.  To date, the partnership has raised more than $4.2 million [...]

Varsity Brands Announces Appointment Of Adam Blumenfeld As CEO

2017-04-10T14:07:26+00:00 April 10th, 2017|Varsity Brands|

DALLAS, TX, April 10, 2017 - Varsity Brands, the leading company that empowers young people through sport, spirit and achievement, today announced the appointment of Adam Blumenfeld as Chief Executive Officer, effective immediately. Mr. Blumenfeld, 46, had been serving as CEO of Varsity Brands’ BSN SPORTS division for the last ten years. Over that period, [...]

Largo High School and the Varsity Brands IMPACT Program Work Together to Boost Sport, Spirit & Achievement

2017-03-28T13:56:18+00:00 March 28th, 2017|IMPACT Program|

Holiday, Florida, (October 7, 2016) – Varsity Brands, which is comprised of  BSN  SPORTS, Herff Jones and Varsity Spirit, has partnered with Largo High School, in Pinellas County, Florida on a rebranding initiative for their new campus. Largo High School first teamed up with the Varsity Brands IMPACT Program in February of 2016. Dr. Brad [...]

BSN SPORTS Acquires Lowe’s Sporting Goods in Kentucky

2017-03-22T08:58:44+00:00 March 22nd, 2017|BSN SPORTS|

March 20, 2017 (Dallas, TX.) BSN SPORTS, the nation’s largest direct marketer and distributor of sporting goods to the school and league markets, today announced it has completed the acquisition of Lowe’s Sporting Goods (“LSG”) based in London, Kentucky. LSG, serving team customers since 1956, is the leading distributor of team apparel and equipment in [...]

Varsity Brands 2017 School Spirit Awards Recognizes High School Staff Members Making a Difference in Students’ Lives

2017-07-26T11:02:42+00:00 March 7th, 2017|Varsity Brands|

MEMPHIS, Tenn., March 02, 2017 – The Varsity Brands School Spirit Awards, presented by Varsity Spirit, Herff Jones and BSN SPORTS, has announced the finalists from 45 states in its 2017 School Spirit Awards Staff category. Awards include Legacy Coaching Award, Outstanding Athletic Director Award, Top-Notch Teacher Award, Top Athletic Trainer Award, Star Staff Member [...]